Our 100th Anniversary

Challenge: When we celebrated our 100th Anniversary, we wanted to thank our clients and host a blowout party. How do we talk about how long we have been in business without sounding old-fashioned and out of touch with technology?

Results: We used Fred Dabney, the founder of the company, as our historic link and combined it with today's technology (the ipod, blackberry and Mac computer) to show how far we've come and how we've changed with the times.